“How can I help?”
It’s a question we’re used to hearing when a friend is upset, after a national disaster, and when your sister is moving. JK –– no one offers to help anyone else move –– they get recruited. Anyways. Helping out is something we get taught from a young age (thank Barney and his “clean up song” propaganda… ), so it naturally follows that when we as adults, young and old, are faced with adversity and distress, out reaction is, just that: “How can I help?” Only, the problem is that sometimes, even with the best of intentions, sometimes our question is met with confusion, misinformation, or the worst… silence. Ugh. Luckily, the internet offers the resources to overcome this barrier. But, where to start?  I do a lot of thinking about social entrepreneurs.
You could say I’ve become a little obsessed with the movement towards building businesses for good. (It would be true, I am.) Along this path that I’ve been walking for a short time, there is one thing I can definitively say for sure: It’s lonely out here, man! Tell me if this doesn’t sound familiar… You’re all jazzed about an idea that you’re working on, whether it’s a new element of your business you’re launching, a challenge you’re trying to solve, a recent success, or the like, practically bursting at the seams with passion, and want to share it with those around you, but…. … no one quite seems to get it. “That’s nice!” “Oh, wow….” “ That sounds interesting…. wanna order some pizza?” Maddening, right?  These days, everyone wants to be a #hustler.
Not in the long-con, steal your inheritance kind of way –– but in the Rihanna work-work-work-work-work kinda way. Thanks to a society that served up the gig economy in lieu of stable, high-paying positions, and a generation of purpose-driven job hoppers seeking world change through their professional lives, the landscape of work as our parents knew it is changing –– fast and epically. A work revolution is taking place, right under our keyboards. Where once, landing a steady full-time job at a respectable company spelled success, young and seasoned adults of today are taking another path, ready or not.  Many would-be entrepreneurs have a similar problem:
“I don’t have a business idea.” So, naturally, they turn to everyone’s best friend / sometimes worst enemy –– Google. Now, as anyone who has searched mysterious medical symptoms or an unfortunate combination of accidentally sexual words, Google (and the internet as a whole), spits out a lot more information than you may have bargained for. A lot more. Of course, unwitting business idea hunters suddenly come across hundreds of blog posts claiming to have “the way” to find a great business ideas, replete with business plan templates, market research, and Facebook data mining. You would think that coming up with a great business idea is rocket science, and you are not a rocket scientist. (Or are you?) Good news for you –– it’s not. It is actually much, much simpler than that if you apply the right strategy. Wanna know? It’s just 3 lil’ steps. Really. I’ll give you the rundown here, but if you really wanna dig in, you should download the free Idea Finder Workbook I made. You’ll get all this info plus activities to use and immediately put into practice. For realsies.  Tell me if I’m wrong.
I’m betting that somewhere along the beginnings of your journey as a social entrepreneur, whether that was a year ago, a week ago, or hell –– even today, that you’ve gotten overwhelmed by the process, shut your laptop, and felt pretty frustrated by everything you needed to do. Trust me, I’ve been there. I am there. I will be there? (yep.) Thankfully, it doesn’t have to stay that way. And as it turns out, you don’t need to spend lots of cash money or buy any fancy technology to get out of the typical “oh-god-what-have-I-gotten-myself-into-please-help-me-ahhh” rut. The internet, beautiful majestic unicorn princess that it is, is ripe with free amazing stuff that you can start using today in your business or project. Let’s dive in. |
Let's change the world.
Who wrote this?Gina Edwards, Impact Explorer founder and lover of all pun jokes, making a positive change in the world, Stephen Colbert, Jif Peanut Butter, and staying inside on rainy days. Order may vary. 
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